How to Promote a Web Site

Introduction

There is not much point in having a web site that cannot be found. Here are a few ideas on promoting your site.

Stationary - your have your company's address so why not have your web address? See specifying a web address
- Letters
- Compliment Slips
- Business Cards
- Invoices
- Receipts
Telephone
- Answering Machine Message
- On-Hold message
- Fax cover page
Snail-Mail - Put your web address on the outside of the package or envelope.
- Address labels
- Christmas Cards
- Envelopes
E-mail
- Signature (in e-mail programs like Outlook Express)
- Return Address
Brochures
Flyers
Leaflets
Cheques (Checks in US-English)

6. Catalogs 7. CD ROM Presentations 3. Billboards 9. Classifieds 10. Company/Personal Cars 11. Coupons 12. Co-Workers 15. Existing customers 18. Freebies & Giveaways 19. Friends 20. Interviews 23. Media Kits 24. Newsletters 25. Newspaper Ads 26. On Hold Messages 27. Packaging 29. PhoneBook Listings 30. Postcards 31. Posters 32. Press Releases 33. Print Ads 34. Products 35. Promotional Materials 36. Radio Ads 38. Reorder Forms 41. Storefront 42. Television Ads 43. Trade Shows 44. Uniforms & Hats 45. Your Home Here's a few Bonus Tips and Ideas! A. Contact Radio & TV Stations and offer to write a Free "advice or tips" column. B. Join Your Local Chamber of Commerce and other Commerce related organizations. C. Schedule free offline classes and teach people how to use their computer, software or navigate the Internet. D. Write a tips booklet and offer to mention each business in the booklet for letting you drop them off for counter or bagging distribution. E. Offer to speak for free at conferences, meetings, or seminars, then make sure your handouts include details about your website, ezine, and subscription instructions. F. Add an insert with your URL into every piece of mail that goes out of your house or business. G. Donate products or services to raffles with your URL mentioned with/instead of your company or name. H. Webdecals are a new, inexpensive and fun way to attract attention to your website. People absolutely love them, and they are very simple to use. Webdecals are made of high quality vinyl and printed with state of the art digital equipment. Display your website address and more in bold white or black & white letters. People stick them everywhere. In your car windows, store, office and home windows, any place with glass! http://www.webdecal.com/ I. ID-It Plates: These Elegant mini-Billboards promote YOU 365 days a year, enhance the appearance of your vehicles, last for years and most important, give you literally Millions of Impressions over their lifetime.

Last Updated: 18-Jun-2014
HCI Data Ltd.